Cloud security is exploding, and the vendors who build editorial authority today will own the category for years. Wiz, Palo Alto Prisma Cloud, and CrowdStrike already dominate search results with massive backlink profiles. We place your CASB, CSPM, or cloud workload protection platform on the DR70+ publications that enterprise security buyers consult before shortlisting vendors.
14 Years
in link building
70K+
placements delivered
0
Google penalties
Cloud security is the fastest-growing segment in cybersecurity, which means two things: the keyword landscape is expanding rapidly, and well-funded competitors are racing to claim it. Wiz raised $1B+ and invested a significant portion into content and SEO. Palo Alto Networks, Zscaler, and CrowdStrike have been building domain authority for years across multicloud, CASB, and workload protection keywords.
The category fragmentation adds complexity. Cloud security spans CASB, CSPM, CWPP, CNAPP, and cloud-native application protection — each with its own keyword clusters and buying personas. A CSPM vendor targeting 'cloud misconfiguration detection' faces different competitors than a CASB vendor targeting 'shadow IT discovery.' Your link building strategy needs to match this granularity.
Cloud security purchases involve long evaluation cycles. CISOs, cloud architects, and DevSecOps leads each conduct independent research across different publication types. Your brand needs editorial presence on both enterprise security outlets and cloud-native infrastructure sites to reach every stakeholder.
The window for building authority in emerging subcategories like CNAPP and cloud data security posture management is closing. Vendors who establish editorial backlink profiles now will be extremely difficult to displace once these categories mature and consolidate.
We build editorial backlink profiles tailored to the specific cloud security subcategory you compete in — whether that's CASB, CSPM, CWPP, or a unified CNAPP platform. That means placements on the publications your buyers consult during evaluation: Dark Reading, The Hacker News, CSO Online, InfoQ, and cloud-native infrastructure blogs that cloud architects read.
Our anchor strategy for cloud security clients reflects the technical vocabulary of the space. We blend branded mentions with category-specific terms like 'cloud security posture management,' 'cloud workload protection,' and 'multicloud security platform.' This mirrors how security journalists and cloud infrastructure writers naturally reference these products.
We target DR60-80 publications as a baseline, with most cloud security placements landing on DR70+ sites. Every placement is on a publication with real organic traffic, an editorial review process, and relevance to enterprise security or cloud infrastructure audiences.
The content we create for cloud security clients bridges the gap between security and cloud infrastructure. We place commentary on multicloud risk, contribute to CNAPP and CSPM product roundups, and produce research on cloud misconfiguration trends that earns ongoing citations. Each placement builds ranking authority while positioning your brand as a category leader in the fastest-moving segment of cybersecurity.
We audit your backlink profile against Wiz, Palo Alto Prisma Cloud, Zscaler, and your direct competitors. We identify the DR gaps across your product pages, comparison pages, and category-specific keywords, and map which publications are driving competitor rankings in your subcategory.
We match your cloud security platform to publications across both cybersecurity and cloud-native infrastructure verticals — from enterprise security outlets to DevOps and cloud architecture blogs. Each pitch is built around the editorial angle that specific publication covers.
Our writers create expert analysis on multicloud threats, cloud misconfiguration trends, and cloud-native security architectures that pass editorial review at top-tier security and infrastructure publications. Content positions your team as cloud security practitioners with real operational insight.
You get a live dashboard tracking every placement with DR, anchor text, traffic, and indexing status. We monitor keyword movement across your cloud security terms monthly and rebalance efforts toward the subcategories and pages with the greatest ranking opportunity.
175-250%
typical organic traffic increase
15-22
DR70+ placements per campaign
5-7 months
typical timeline to results
Here's what a typical engagement looks like for clients in the cybersecurity space. A cloud security vendor comes to us with a strong technical product but limited organic visibility against well-funded competitors. Their product pages for terms like 'cloud security posture management' and 'CASB solution' are buried on page two, behind incumbents who have years of accumulated editorial backlinks from security and cloud infrastructure publications.
We conduct a competitor backlink gap analysis, identify the security and cloud-native publications linking to competitors but not our client, and begin securing editorial placements. Over a 5-7 month period, we typically place content on DR70+ cybersecurity and cloud infrastructure outlets — technical analysis pieces, product roundup inclusions, and original research on cloud misconfiguration or multicloud risk trends.
The typical outcome is a significant increase in organic traffic to commercial pages, with primary cloud security keywords moving from page two into the top five. The placements also establish the brand as a credible voice in a rapidly growing category — which matters when analyst firms start noticing who gets cited across the security media landscape.
Position your security researchers as authorities on cloud-specific attack vectors. We place expert commentary on AWS, Azure, and GCP misconfigurations, container vulnerabilities, and cloud-native exploits on the publications CISOs and cloud architects read.
“CTO analysis of Kubernetes security gaps published on a DR78 cloud-native infrastructure site”
Get your CASB, CSPM, or CNAPP platform included in the comparison and 'best of' articles that dominate commercial cloud security searches. We pitch editors at cybersecurity review sites and enterprise IT publications who maintain these high-traffic roundup pages.
“Inclusion in 'Top CSPM Tools for Enterprise Cloud Environments' on a DR76 security publication”
Original research on cloud security incidents, misconfiguration rates, and compliance gaps earns citations from security journalists and analyst firms. We help you transform cloud telemetry data into linkable research assets that establish category authority.
“Annual State of Cloud Security report cited by 20+ security and infrastructure publications”
Strategic guest contributions on high-DR sites at the intersection of security and cloud infrastructure. Technical content on shift-left security, infrastructure-as-code scanning, and cloud-native threat detection that reaches DevSecOps practitioners.
“Deep-dive on securing CI/CD pipelines published on a DR74 DevOps publication”
403+
Publishers Available
DA 69
Average Domain Authority
202
DA 70+ Publishers
454.0M
Combined Monthly Traffic
We maintain active relationships with editors at 200+ technology, cybersecurity, and cloud infrastructure publications spanning DR55 to DR90+. For cloud security clients, our placements typically land on outlets covering enterprise security, cloud-native architecture, DevSecOps, and IT infrastructure — publications like Dark Reading, The Hacker News, CSO Online, InfoQ, and dozens of niche cloud and security technology blogs.
Every publication in our network has real organic traffic and editorial standards. We don't place on security blog networks or sites that accept unreviewed sponsored content. You can browse our full publisher inventory with transparent DR ratings and traffic data in the self-serve portal before committing to a single placement.
Most link building agencies treat cloud security the same as any other cybersecurity subcategory. They pitch your CSPM platform to the same generic tech blogs they'd use for an antivirus product. The result is a handful of DR30-50 placements on sites that no CISO or cloud architect has ever read — links that won't move the needle against Wiz or Palo Alto's authority profiles.
We take a different approach. Every placement targets a publication that matters for cloud security specifically — cybersecurity outlets, cloud-native infrastructure blogs, and DevSecOps publications where your buyers research and evaluate solutions. Your backlinks build domain authority and put your brand in front of the cloud architects and security leaders making purchasing decisions.
With 14 years of link building experience and 70K+ placements delivered, we understand the nuance between cloud security subcategories. Whether you're a CASB, CSPM, CWPP, or full-stack CNAPP vendor, we build the editorial presence that matches your specific competitive landscape — not a one-size-fits-all cybersecurity strategy.
The cloud security vendors building editorial presence today will own the category tomorrow. Get DR70+ placements on the cybersecurity and cloud infrastructure publications that enterprise buyers trust.