Earned media. Not rented visibility.
Journalist quotes. Industry coverage. The brand presence competitors pay agencies to fake.
Your Brand Is Shaped By Absence
Competitors get quoted in industry articles. You read the coverage and wonder why they called them, not you.
Your team ships updates. Competitors ship updates that become news. The difference isn't the product. It's presence in the conversation journalists turn to when they need a voice.
We don't pitch stories. We create moments journalists quote.
Newsworthy by design.
We engineer campaigns around angles editors actually assign. Not "we launched a feature." Not "here's our opinion on a trend."
Newsworthy moments with data, research, or cultural timing that publications cover because their readers want it.
Then we activate journalist relationships built over years. The kind where pitches get opened, not deleted.
Campaign Success Metrics
What We Build
Research-Driven Campaigns
Original data studies that publications cite as sources. Industry reports journalists reference in their coverage.
Cultural Moment Campaigns
Reactive positioning around news cycles, trending topics, seasonal angles. Fast-moving campaigns that insert your brand into conversations.
Thought Leadership Platforms
Strategic commentary angles that make you the go-to voice. The expert reporters call when they need perspective.
Product Launch Amplification
Newsworthy framing around releases. We turn "we have a new product" into stories about market shifts.
What Makes Coverage Happen
Most brands don't have a visibility problem. They have a newsworthiness problem.
The Newsworthy Angle
We don't pitch what you built. We pitch why it matters now. The data insight. The trend shift. The counterintuitive finding.
The Journalist Infrastructure
We've spent years building relationships with reporters who cover your space. Not media list contacts. Actual relationships.
The Compound Effect
One placement triggers follow-ups. A reporter quotes your research. Another publication sees it and reaches out.
The Work
Every campaign is engineered for coverage. Here's what we build for clients who want earned media that moves the needle.
Original Research Campaigns
Survey-based studies, industry data analysis, trend reports. The kind of research publications cite as authoritative sources.
Reactive Newsjacking
Your brand positioned around breaking news and trending moments. Fast turnaround commentary that inserts you into conversations happening now.
Seasonal & Tentpole Campaigns
Industry events, annual trends, predictable news cycles. Strategic campaigns timed to moments when journalists need your perspective.
Executive Thought Leadership
Positioning founders and executives as industry voices. The experts reporters call for quotes, commentary, analysis.
Product Launch PR
Newsworthy framing around releases. Strategic timing. Exclusive angles for tier-one publications.
What Our Clients Say
Don’t just take our word for it. Hear from the businesses we’ve helped grow.
“What I appreciated most was the straightforward process. No unnecessary promises, just clear timelines and solid delivery. The links and coverage aligned well with our goals, and we're happy with the results so far.”
Gary Cottam
Digital Marketing & PPC Specialist
“I write about link building for Forbes and Semrush, so I know the difference between quality and garbage. JuxtDigital consistently delivers placements that actually move the needle. No PBNs, no shady sites, just solid work.”
Karina Tama-Rutigliano
CEO
“I'm a numbers person, so when I say JuxtDigital delivers, I mean I've tracked it. Placement quality, turnaround time, domain ratings — all check out. I've used services where half the placements felt like a random blog generator. This is not that.”
Vadim Mialik
Founder
“Clear communication and honest expectations made the process simple. The work delivered added real value, and we appreciated the attention to detail at each step.”
Roy Dopaishi
Digital Marketing Specialist
Frequently Asked Questions
Everything you need to know about our digital PR campaigns. Can't find what you're looking for? Get in touch.